The Lighthouse ~ September Vacation Rental Newsletter
From "Yes Consulting". Don't miss a thing! For hosts, managers, agencies, and operators in the short term and vacation rental sector.
BIG BUSINESS:
This week is BOOKING dot COM vs AIRBNB. Its beginning to look very much as though Airbnb is headed to a “corporate” rather than a “culture” future. Post-COVID and Pre/Post IPO we can expect a lot of challenges and changes. Who is your money on and what will change? Also included is a link to an article on Airbnb vs HomeAway inventory.
There is also a head nod at AMAZON with a new online experiences product. Sound familiar and why would this e-comm giant step into this segment right now?
EVENTS
The Book Direct Show was a major success this last week and now we are looking forward to more. V.R.W.S. and HOST amongst others. Some great links and one we think is well worth watching from the new RockSTRz series.
DATA USE
Behavioural science experts use research data to show you all the power drivers to get those bookings rolling in!
TIPS & TRICKS
A great collection of tools and advisory links to help rental marketers and operators to improve their businesses. One of these ranks our Newsletter as 67% objective on its AI tool. We are happy with this as we are predicting the future too. Try it out on your favourite reads or your own website.
INVESTMENTS
It may be hard for those in COVID crisis, but money is still pouring into the sector, so its not all doom and gloom.
Our network grows monthly and we are really happy to welcome both Pierre Hubisz and Alistair Handyside to the fold. You can read their rich heritage on the network page and a summary in the newsletter. Reach out if they can help you.
“Yes Consulting” is a network of short term rental practitioners, advisors, and consultants that all work independently. All are engaged in developing solutions and helping the industry evolve, ensuring that both the supply chain and guest expectations are aligned. Each month we produce a newsletter covering a number of topics. Simply click on the link and add your email.